A Virtual Rolodex of Tools and Resources for Coaches

The Marketer: VistaPrint

The Marketing Blurb: "VistaPrint is the easy design and print solution chosen by more than 11 million people worldwide."

What it Does: Anything from Business cards, Corporate Identity items, promotional pieces, return address labels and stamps etc.

The Product Link: VistaPrint

My Experience: If you have been around a while - you’ve probably seen the ads from VistaPrint for 250 free cards and that has prompted you to take a look at some of their templates - and if you are like me - you have probably wanted something more unique and creative.

Something that not many folks know is that you have the option of putting your own business card design in to the online system - and have your cards, brochures or whatever printed. You can do it all yourself if you have a good handle on good design, graphics and branding - or better still - outsource it and then when you get the file back from the designer you can upload it into vista print. Just give your designer the VistaPrint template to work from.

The process is easy to do - easy to follow and at the end you get a very professional product. For example with the business cards, great card stock, coating, cutting and colours make for a great image supported by these cards.

I like to remember that if folks are like me - the save business cards - I have a collection of them from the 80’s that I still refer too.

The Marketer: Alex Jeffreys

The Marketing Blurb: " Alex found a way to build a six figure online business in less than a year through consistent and persistent action.

What it is: A free 118 page e-book, down loadable

What it does: This e-book gives a nice overview of an effective product launch after you have created your product : creating buzz, contacting JV partners and affiliates, creating a solid marketing funnel - and more importantly a story of the post launch phase (7days + ) after your launch - and through story telling - including some of the money-costing mistakes Alex made and some of the structures of the ways he kept track and built an effective list of Joint Venture Partners.

My Experience: One of the biggest gifts of this product is that Alex takes the time to show you how to set up a Joint Venture list including how to set up excel as a tracking system. This e-book is worth picking up and reading - some of the ideas here are priceless. Alex does make some one-time-offers as you go thru the process to obtain the free e-book - but the e-book is free.
The Product Link : Post Launch Profits

Getting your website or blog listed in high quality web directories can be a time consuming task. There are organizations that will do this for you such as PageRankSubmit.com as well as some others - or if you are like me, you might be interested to to know that you can get direct, targeted traffic and one way links from directories by directly submitting to them. Doing this exercise may improve your search engine rankings and Google PageRank. I am just beginnin this process - and here are some of the directories that I am submitting to:

Clarib Web Directory
Info-Listings
BetterWebDirectory
JamJaa
Illumirate
Free Website Directory
DirectoryVault
Link Nom

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